Rulloff's Restaurant
The design of these pieces appeal to the college-age audience that populates the restaurant’s location, near Cornell University. The design is graphic and edgy. The embellished wood-type font echoes the decorative mahogany wood work of the restaurant’s interior. It is charismatic, much like the atmosphere of the place and the story behind its name. The choice for the restaurant’s “famous” burger to be its marketing focus was also based on its audience. It is the pub where you can find a good time, a good burger and a good beer.
